(Summary description)    In the color-coated steel plate market, where foreign capital and state-owned enterprises are abundant, Zhejiang Huapu Environmental Protection Materials Co., Ltd. has broken through the fierce market competition by relying on differentiated development ideas. In the first seven months of this year, the company exported more than 80 million US dollars, an increase of more than 40% compared with last year and even the year before, and the company's orders have been placed in November this year.
In the past few days, the factory area of Zhejiang Huapu Environmental Protection Materials Co., Ltd., located in Ma'an Street, has been busy. The company has been operating 24 hours a day, and large trucks are constantly coming to load and transport rolls of functional color-coated steel sheets to the port. "This batch of goods is mainly sent to Canada. By July this year, the company has earned more than 80 million US dollars in foreign exchange." said Tan Xuezhi, executive deputy general manager of Zhejiang Huapu Environmental Protection Materials Co., Ltd.



 "Huapu Environmental Protection" mainly produces and sells functional color-coated steel sheets, which are used in construction, decoration, home appliances, breeding and other fields. Sixty percent of the products are exported overseas, including Canada, South America, South Africa and some non-EU European countries and regions. . Different from ordinary steel plates, the company's product positioning is high-end, focusing on functional products, and it mainly competes with Korean and Japanese companies in the international market.
In the "Huapu Environmental Protection" workshop, the two automated production lines are magnificent, and there are few employees in the clean and tidy workshop. Affected by the epidemic, the company's exports have increased rather than decreased. In addition to its differentiated positioning, it is also inseparable from the company's management and control of production and processes, as well as a large amount of investment in technology research and development. On the one hand, compared with the complex management process of large companies, the flexible operation mode of private enterprises makes the company's product delivery faster; Ability and quality are guaranteed.
This year, on the basis of the original two production lines of color coating and galvanizing, "Huapu Environmental Protection" is stepping up to build a production line with higher specifications. "Compared with the previous two production lines, this new production line will be positioned at a higher level, involving high-end products such as home appliances, printing, and lamination." Tan Xuezhi introduced that this production line is expected to be put into operation in November this year, etc. After all three production lines are put into operation, the company's annual output value will reach 2 billion yuan.

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• Time of issue:2021-08-18 14:17
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